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<p> UTM parameters work only if the tracking is active. </p> <table class="form-table"> <tr valign="top"> <th>UTM Source</th> <td> <?php $controls->text('options_utm_source', 50); ?> <p class="description"> Should set as "newsletter-{email_id}" and it's mandatory for Google. "{email_id}" is replaced with the newsletter unique id. Automated newsletter, autoresponders and other non standard newsletter use a different source like automated-{channel numer}-{email id}. </p> </td> </tr> <tr valign="top"> <th>UTM Campaign</th> <td> <?php $controls->text('options_utm_campaign', 50); ?> <p class="description"> This is the campaign name Newsletter-{email_id} </p> </td> </tr> <tr valign="top"> <th>UTM Medium</th> <td> <?php $controls->text('options_utm_medium', 50); ?> <p class="description"> Should be set to "email" since this is the only medium used. </p> </td> </tr> <tr valign="top"> <th>UTM Term</th> <td> <?php $controls->text('options_utm_term', 50); ?> <p class="description"> Usually empty can be used on specific newsletters but it is more related to keyword based advertising. </p> </td> </tr> <tr valign="top"> <th>UTM Content</th> <td> <?php $controls->text('options_utm_content', 50); ?> <p class="description"> Usually empty can be used on specific newsletters. </p> </td> </tr> </table>
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